XinChao Life Weekly
XinChao Life Weekly has been granted positions in “China’s Top Ten City Weeklies”, “China’s Top Five Life Services City Weeklies”, “Ten Most Investment Valuable Medias”, “Most Valuable City Weekly Brand” and “2nd of Life Services among the List of Chinese Newspaper and Periodical Advertising Value”. XinChao did one thing during the past 12 years; it leads the fashion of Chengdu, influencing the city with a magazine. Chengdu will certainly become more fashinable together with Xinchao.
Channels: XinChao Life Weekly issues promotions via channels of offline retail terminals, office buildings, high-end entertainment venues, colleges and universities, and holds regular brand promotion activities in shopping malls, office buildings, high-end communities, colleges, and universities in Chengdu.
New media: Two online WeChat official accounts. XinChao Life Weekly focuses on fashion life in Chengdu, provides follower’s regular entertainment information, helps customers with online promotion, expands popularity and attracts more fans to the brand. Chengdu CEO Circle, as an important platform under the XinChao Life Weekly, has 10,000 entrepreneur fans. It shares Internet Plus information and holds offline activities with the entrepreneurs.